Following our successful launch, we recognise the need to sustain our activities internally as well as giving consideration to a wider, more global launch during 2018. Therefore a clear strategy will now be developed to recognise the activities and required effort to support this.
Continuation of internal activities
Throughout the remainder of 2017, we will continue to promote the campaign through a series of new stories demonstrating the breadth of expertise and depth of resource offered by the London Market.
Global roll-out 2018
The primary focus for 2018 will be to establish how we promote the campaign more globally. Therefore a clear strategy will be developed to identify the following:
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Property and Casualty business is now live on PPL. Read more here
The London Market Group (LMG) today announced the launch of its first ever campaign to promote London as the world’s insurance hub, providing buyers with a clear case for coming to London for solutions to the risks they face. Read more here
Press Release here
For full press release see here
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